Always there when it matters most
For 30 years, Tracker has helped South Africans through life's unexpected moments.
29 September 2026

The events that shape our lives are often the ones we never see coming. In an instant, an ordinary day can become a moment when you need immediate help. For three decades, Tracker has been there for South Africans during these moments, caring for and protecting people and their things while helping to make our country safer for everyone.
Imagine this:
· A calm start to the day, hanging laundry quickly turns to panic when you notice that your car is no longer in the complex parking lot.
· You're driving to a client meeting, when all of a sudden you're standing on the side of the road watching your car being driven away.
· One minute you're on your way to your destination. The next you're trapped in your wrecked car, injured and unable to call for help.
Tracker has long been known for stolen vehicle recovery. But what began as a solution to tackle vehicle crime has evolved into a technology and services business focused on improving safety, security and peace of mind through a combination of advanced telematics, data insights and human expertise.
Today, vehicle tracking is about so much more than finding a vehicle. Over the years, Tracker has continued to evolve alongside South Africa's changing needs, developing new technologies and services that extend far beyond vehicle recovery and help keep people, vehicles and businesses safe.
When life takes an unexpected turn, help can make all the difference. Every one of the scenarios outlined above happened in real life, and in each case Tracker was able to step in:
· Car stolen from a residential complex – The vehicle was successfully recovered, but the support did not end there. Throughout the process, Tracker remained in contact with the customer, guiding him through the next steps, providing advice on how to get his car back from the police and ensuring he knew he was eligible for a R10 000 cash-back benefit through Tracker Back-On-Track.
· Hijacking – Tracker received a signal that the vehicle had entered a high-risk area and dispatched a response team before the customer was able to call for help. Once in touch, our call centre remained on the phone with the customer, providing reassurance and support until responders arrived at her location. At the same time, the original response team recovered the vehicle.
· Serious vehicle accident – Tracker received alert signals from the vehicle and, recognising that something may be wrong, dispatched response resources to its last known GPS location. Responders found the vehicle overturned off the roadway. With no bystanders nearby and no one aware of the accident, valuable time had passed. Emergency services were immediately mobilised and the customer was transported to hospital. The rapid response created a chain of events that ultimately saved a life.
Stories like these happen every day across South Africa. They are reminders that technology is at its most powerful when it serves people.
Behind every alert is a family member, colleague, friend or loved one who may need help, reassurance or urgent assistance. Behind every successful recovery or response is a team working tirelessly to help keep people safe. That’s why Tracker combines technology with highly trained teams who are ready to respond when it matters most. Our purpose remains unchanged: to care for and protect people and their things.
 #WeGotYou
What I should know?
What does Tracker do?
Tracker is best known for stolen vehicle recovery, but its services have evolved to include solutions that help improve safety, security and peace of mind. By combining telematics technology, data insights and human expertise, Tracker helps protect people, vehicles and businesses across South Africa. We started as a vehicle recovery company. Today, we are a care and protection company.
How does Tracker help during an emergency?
Tracker uses connected vehicle technology and response capabilities to identify potential incidents and provide assistance when needed. Depending on the situation, this can include vehicle recovery, dispatching response resources, providing customer support or helping coordinate emergency assistance.
How does vehicle tracking technology improve safety?
Modern vehicle tracking technology can do more than help locate a stolen vehicle. It can provide alerts, location information and insights that help response teams react quickly when something goes wrong, helping to improve safety and support during unexpected events.